Google Analytics
Digital Analytics SoftwareMobile App Analytics ToolsContent Analytics SoftwareData Exchange PlatformsWeb Analytics Tool
Contact for Pricing
Free Trial Available Overview
Google Analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI.
Google Analytics is used by over half of all websites, with estimates around 37-44 million websites using it (including ~14M actively) as of early 2025, dominating the web analytics market with over 55% market share, especially among top-tier sites, with GA4 driving much of the recent adoption.
Key Features
- ✓ A/B Testing
- ✓ Analytical Reports
- ✓ Attribution
- ✓ Attribution Modeling
- ✓ Audience Insights
Details
Best For
Micro (1-20 Employees)Small (21-200 Employees)Medium (201-10,000 Employees)Large (10,000+ Employees)
Deployment
Cloud
Platforms
AndroidMaciOSWindowsLinux
Industries
RetailIT Services (Information Technology) & ConsultingHealthcareMarketingConstructionHospitalityTechnology
Support & Training
Support Options
24/7 Live SupportChatEmailPhoneTraining
Training Resources
DocumentationVideosWebinars
Global Headquarters
Name
Google LLC
Address
1600 Amphitheatre Parkway Mountain View, CA 94043
Country
United States
Media
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