Exclaimer

For IT and Administration Teams

• Centralized Control: IT administrators can design, deploy, and manage all employee email signatures from a single, web-based dashboard, eliminating the need to manually update signatures on individual devices.
• Reduced Workload: The software automates the signature management process, drastically reducing the number of IT support tickets related to signature changes, updates, and troubleshooting formatting issues.
• Automated User Data: Exclaimer integrates seamlessly with directory services like Microsoft Entra ID (Azure AD) and Google Directory, automatically populating signature fields with accurate user data and ensuring details are always up-to-date.
• Cross-Device Consistency: Signatures are applied consistently across all email clients and devices (desktops, mobiles, tablets), regardless of the email platform used, which is a significant improvement over native solutions.
• Flexible Deployment: Organizations can choose server-side, client-side, or hybrid deployment options to suit specific internal controls or user preferences (e.g., allowing users to preview their signature in Outlook as they type).
• Security and Reliability: The platform is built on secure infrastructure (Microsoft Azure), is independently certified with standards like ISO 27001 and SOC 2, and offers high availability with automatic failover. 

For Marketing and Sales Teams

• Consistent Branding: Guarantees every email sent adheres to brand guidelines, ensuring a professional and uniform appearance across the entire organization.
• Email Signature Marketing: Transforms signatures into a dynamic marketing channel by allowing the addition of promotional banners, social media icons, and calls-to-action (CTAs).
• Targeted Campaigns: Allows for the scheduling and targeting of specific campaigns based on sender, recipient, department, or region, delivering personalized content to the relevant audience.
• Measurable Results: Provides analytics dashboards to monitor the effectiveness of campaigns, tracking metrics like click-through rates (CTR) and engagement levels.
• Sales Enablement: Includes features like appointment booking links to streamline scheduling, and can showcase awards, testimonials, or case studies to build credibility. 

For HR, Legal, and Compliance Teams

• Automatic Compliance: Ensures all emails automatically include the necessary legal disclaimers, confidentiality statements, and industry-specific certifications (e.g., GDPR, HIPAA, FINRA).
• Role-Based Access Control: Allows delegation of signature design to non-IT teams (like Marketing or HR) while IT maintains overall governance and control.
• Internal Communication: Enables the promotion of internal events, job vacancies, or company updates to employees via their signatures.