Sprout Social
Social Customer Service SoftwareSocial Media Management SoftwareSocial Media Listening ToolsSocial Media Analytics SoftwareSocial Media Suites
Starting from $199.00Monthly
Free Trial Available Overview
Sprout Social helps to maximize your social ROI, and is trusted by 30k+ brands. Sprout Social can power everything from publishing and engagement to analytics and influencer marketing.
Sprout Social is a social media management platform for businesses and agencies to handle publishing, engagement, analytics, and listening across major networks like Facebook, Instagram, LinkedIn, etc., centralizing tasks like scheduling posts, responding to messages, monitoring conversations, and tracking performance to drive business impact and understand audiences better.
Benefits
- Saves Time: Automates repetitive tasks, letting teams focus on strategy.
- Improves ROI: Data-driven insights help optimize spending and prove social media's value.
- Strengthens Customer Relationships: Enables faster, more personalized customer service.
- Informs Strategy: Social listening and analytics provide crucial market and audience understanding.
- Centralized Management: Manage multiple social profiles (Facebook, Instagram, LinkedIn, X, Pinterest, YouTube) from one platform, reducing tool switching.
- Streamlined Publishing: Plan, schedule, and automate posts with optimal send times, ensuring consistent engagement.
- Deep Analytics & Reporting: Get detailed insights into audience demographics, engagement, content performance, and ROI with customizable dashboards.
- Powerful Social Listening: Monitor brand mentions, industry trends, and competitor activity to uncover opportunities and sentiment shifts using AI.
- Enhanced Engagement: Use the Smart Inbox to manage messages, tag, assign, and route customer inquiries efficiently, integrating with CRM for a unified view.
- Team Collaboration: Facilitate teamwork with approval workflows, task assignments, and shared content libraries.
- Actionable Insights: Leverage AI tools to quickly turn raw data into actionable themes and strategies, improving campaign performance and ROI.
- Influencer Marketing: Discover and activate creators, tracking campaign conversions.
Key Features
- ✓ Social Analytics
- ✓ Social Publishing
- ✓ Campaign Optimization
- ✓ Social Engagement
- ✓ Campaign Planning
- ✓ Hashtag Capabilities
- ✓ Report Customizability
- ✓ Report Export
- ✓ Scalability
- ✓ Social Analytics
- ✓ Competitor Analysis
- ✓ Follower Analysis
- ✓ Post Performance
- ✓ Paid Campaign Tracking
- ✓ Attribution
- ✓ Hashtag Analytics
- ✓ Sentiment Analysis
- ✓ Mentions
- ✓ Tickets
- ✓ Macros
- ✓ Social Channel
- ✓ Surveys / Reporting
- ✓ Content Calendar
- ✓ Content Library
- ✓ Shared Inbox
- ✓ Approval Workflows
- ✓ Users and Permissions
- ✓ Social Measurement
- ✓ Influencer Identfication
- ✓ Brand Monitoring
- ✓ Keyword Tracking
- ✓ Trend Analysis
- ✓ Sentiment Analysis
- ✓ Social Reporting
- ✓ Alerts and Notifications
- ✓ Advanced Data Filtering
- ✓ Generative AI Capabilities
- ✓ Agentic AI - Social Media Management
- ✓ Agentic AI _ Social Media Listening Tools
Details
Best For
Small (21-200 Employees)Medium (201-10,000 Employees)Large (10,000+ Employees)
Deployment
Cloud
Platforms
LinuxMacWindowsAndroidiOS
Industries
RetailE-commerceHospitalityTechnologyEducationPublic SectorConsumer GoodsProfessional servicesMarketing
Support & Training
Support Options
ChatHelpdeskForumPhoneTrainingEmail
Training Resources
VideosWebinarsDocumentation
Media
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