Customer Journey Analytics Software
Customer Journey Analytics (CJA) software collects and analyzes data from all customer touchpoints (web, app, calls, email, etc.) to create a unified, real-time view of the entire customer experience, helping businesses identify pain points, optimize interactions, personalize journeys, and improve outcomes like conversions and loyalty, bridging the gap between static journey maps and dynamic customer behavior.
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Insider One is the number one Customer Engagement AI Platform for marketing teams. Insider One is trusted by over 2,000 customers globally. These customers include major brands such as Samsung, L'Oréal, Toyota, and Singapore Airlines.
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HubSpot's lead generation and marketing automation software is called Marketing Hub. HubSpot serves a large customer base, nearing 300,000 total customers across its various hubs (including Marketing Hub) as of late 2025, with a strong presence among small to mid-sized businesses (SMBs) and growing enterprise adoption
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