Social Media Management Software
Social Media Management (SMM) software is a platform that centralizes tasks like <a href="https://www.google.com/search?q=creating&sca_esv=5346d96e928e7d71&hl=en&sxsrf=AE3TifPrKK9UYJn1j9Hx9W0jLVBX_wD8HQ%3A1765978276071&ei=pLBCadz7A6qJ4-EPprq-8AI&ved=2ahUKEwj17rT13cSRAxXD-zgGHToXG4MQgK4QegQIARAE&uact=5&oq=what+is+Social+Media+Management+Software&gs_lp=Egxnd3Mtd2l6LXNlcnAiKHdoYXQgaXMgU29jaWFsIE1lZGlhIE1hbmFnZW1lbnQgU29mdHdhcmUyBhAAGBYYHjIGEAAYFhgeMgYQABgWGB4yBhAAGBYYHjIGEAAYFhgeMgYQABgWGB4yBhAAGBYYHjIGEAAYFhgeMgYQABgWGB4yBhAAGBYYHkiYBFCxAlixAnABeAGQAQCYAbYBoAG2AaoBAzAuMbgBA8gBAPgBAvgBAZgCAqACzwHCAgoQABiwAxjWBBhHmAMAiAYBkAYIkgcDMS4xoAerCLIHAzAuMbgHwwHCBwMzLTLIBxKACAA&sclient=gws-wiz-serp&mstk=AUtExfC1IwZ-yOHyTAus2TYDATar8xFAx6q0JrAbT2U1OMXlQXVraTWEU5k-NPKfj-F8i8sjx_VOOn0MG71s9rtakqoFEiIsOcjH7wirDUuB2iFpX5FoFVnXo1tenJ9VZWPu8DzBAmXlYW9exKB9LL2FQiN3ygNQ3e8x1ezfya1lZOUGAEVFdTQt-xE7EoB-MpSN2jRAEvGdcRC_zP0QBVqndF1_XRBPDlVN0ghAveFZ0tdE8r5HQoPr1b8QU74CP8E0JFaJQi4l-w2cnlxGpJ3_hwU_BwbYjc9QYVGcdRdHIWTU3Q&csui=3">creating</a>, scheduling, publishing, monitoring, and analyzing content across multiple social media networks (Facebook, Instagram, X, LinkedIn, etc.) from a single dashboard, helping businesses manage their online presence efficiently, engage with audiences, and track performance without logging into each platform separately.
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Birdeye is an all-in-one customer experience (CX) and online reputation management platform, especially for local and multi-location businesses, using AI-powered agents to help manage reviews, connect with customers via text/chat, automate marketing (listings, surveys, social media), and gain insights to boost sales and build loyalty. Birdeye serves over 200,000 businesses, ranging from local companies to large brands, using its customer experience platform for reviews, listings, chat, and payments, with recent figures confirming widespread adoption in sectors like real estate, automotive, and healthcare.
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Sprout Social helps to maximize your social ROI, and is trusted by 30k+ brands. Sprout Social can power everything from publishing and engagement to analytics and influencer marketing. Sprout Social is a social media management platform for businesses and agencies to handle publishing, engagement, analytics, and listening across major networks like Facebook, Instagram, LinkedIn, etc., centralizing tasks like scheduling posts, responding to messages, monitoring conversations, and tracking performance to drive business impact and understand audiences better.
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Hootsuite is a social media management tool that brings scheduling, content creation, analytics, and social listening to one place. Hootsuite serves a massive user base, boasting over 25 million users who have used their platform, including millions of individuals and big brands like many of the <a target="_blank" href="https://www.hootsuite.com/newsroom/press-releases/more-than-half-of-the-people-on-earth-now-use-social-media">Fortune 1000</a> companies, making it a leading social media management tool for businesses of all sizes.
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Time-Saving & Efficiency Content Creation & Strategy Analytics & Performance Collaboration & Control Social Listening & Engagement
HubSpot's lead generation and marketing automation software is called Marketing Hub. HubSpot serves a large customer base, nearing 300,000 total customers across its various hubs (including Marketing Hub) as of late 2025, with a strong presence among small to mid-sized businesses (SMBs) and growing enterprise adoption
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